RESUME

Lead Coordinator of Social Media & Content Creation at Ellen Lange Skin Science, Remote

5/2020-Present

 

• Created and edited social media content daily for various social media platforms such as Tik Tok, Instagram and Facebook.

• Contributed to the marketing and promotional campaigns which increased sales by 25% in 4th quarter sales. 

• Managed over 15 interns and was involved in defining their roles, delegating their tasks and leading the weekly meetings.

• Coordinated the influencer outreach program by researching key figures, developing all outreach messaging, and writing media kits.

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Founder of Beauty Blog @g.beautydiary 

​May 2020-Present 

 

• Manage personal beauty blog by creating original content daily to instruct audience on makeup techniques and skincare knowledge 

• Write weekly beauty articles covering makeup and skincare trends and tips. 

• Collaborated with other 30 global beauty brands like Hi Smile, Summer Fridays, Yonka Paris and Function of Beauty to create promotional social media content. ​

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 Public Relations Assistant at Be You Cosmetics 

​January 2021-Present 

 

• Creating media lists consisting of editors, journalists, bloggers, and influencers, paying close attention to the specific niche I am trying to reach for the brand's upcoming launch at Target. 

• Wrote and edited all outreach pitches to the identified media lists. 

• Build, execute and track the success of paid influencer campaigns. 

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Fashion Digital Marketing Intern at Group LX 

September 2020-December 2020 

• Created original content for various social media accounts such as Instagram, TikTok and Facebook. 

• Was responsible for preparing all merchandise and styling weekly photoshoots for Group LX's three concept stores- Blush, Market and Studio LX. 

• Assisted in influencer outreach and was responsible for researching key figures and crafting all outreach pitches. 

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Marketing & Design Intern at Hospitality House 

May 2019-July 2019 

• Designed weekly email blasts and curated the content to an audience of 75K. 

• Created event invitations, business cards and social media templates. 

• Assisted the Art Director in creating marketing decks and conducting market analysis for well-known Hospitality management companies.

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Retail Sales Associate at Nordstrom 

June 2018-August 2018

• Merchandised clothing to coincide with store expectations for special holiday sales. 

• Earned the title of the second-best salesperson for the pay period of July 2018. 

• Provided customer service to all customers and resolved issues regarding online orders and product malfunctions in person and via phone.